Use Social Data for Investment Ideas

 

Peter Lynch described the methods behind social data trading in his book “One Up on Wall Street.” Essentially, if you see a popular product or understand public sentiment toward a company, you can use that information to drum up investment ideas for beginners.

For example, there have recently been multiple shootings involving police officers. In the wake of these tragedies, people on Twitter talked about how the police should be required to wear cameras. Because the publicly traded company Digital Ally manufactures police body cameras, it might be a company worth an investment investigation.

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